Est. 2008  ·  Pune, India  ·  Integrated creative agency

We build brands people remember.

Three creative divisions under one roof — production, design and digital, influencer marketing and PR. Eighteen years of turning objectives into work that moves the business, not just the feed.

Capture·Create·Connect

Tell us what you're building. We reply within one working day.

  • 18+years of creative work
  • 3creative divisions
  • 46services, one partner
Portrait lit against a red seamless backdrop with a single softbox
Fashion
Diamond ring photographed on a black rippled surface
Jewellery
Numbered storage silos at an industrial site
Industrial
Fine dining plate photographed from above on a blue ceramic dish
Food
Modern marble interior with a floating staircase
Interiors
Lipstick standing on a plinth against a deep red background
Product
Cinema camera built up on a rig during a shoot
Film
Timber louvred facade of a contemporary building
Architecture
f/1.4 ISO 100 1/250s

Three divisions

One creative force.

Production, design and digital, influencer marketing and PR. Briefed once, run by one team, answerable to one set of objectives.

01

Capture

Photography & film

We capture stories with authenticity, precision and cinematic excellence. From products and architecture to people and brands, every frame is built to carry emotion and purpose.

  • Commercial photography
  • Product & e-commerce
  • Architecture & interiors
  • Brand films
  • TV commercials
  • Podcasts & events
All capture services
02

Create

Design & digital

Ideas deserve exceptional execution. Our design division turns concepts into visual identities and digital experiences that build credibility, recognition and growth.

  • Brand identity
  • Packaging design
  • Websites & development
  • UI / UX design
  • Motion graphics
  • Brand strategy
All create services
03

Connect

Influencer marketing & PR

Great content is half the journey. Getting it in front of the right audience is where growth begins — so we build the relationships between brands, creators, media and consumers.

  • Influencer marketing
  • Creator partnerships
  • Public relations
  • Media outreach
  • Launch campaigns
  • Campaign strategy
  • Political campaigns & PR
All connect services

Brands we've lit

Atelier Nine·Saffron & Co·Norwell Interiors·Kavya Jewels·Deccan Forge·The Marbury·Studio Verd·Halcyon Hotels· Atelier Nine·Saffron & Co·Norwell Interiors·Kavya Jewels·Deccan Forge·The Marbury·Studio Verd·Halcyon Hotels·
0Years of creative excellence
0Projects delivered
0Industries served
0Agency founded

The name

Where ideas collide.

Smashbox was named for one belief — a collision of assorted ideas in one place. Photographers, filmmakers, editors, designers, developers, strategists and marketers in one studio, arguing their way to something none of them would have reached alone.

Every brand has a story. Every space has a personality. Every product deserves attention. Every campaign deserves purpose. Which is why we don't set out to create content. We set out to create impact.

See how we work

The process

Five stages, no templates.

A national campaign, an architectural shoot, a corporate identity, a website or an influencer programme — every project runs the same route. No shortcuts, and every solution built around the business objective.

Two people talking through a brief in front of a reference wall Colour swatches and layouts spread across a table during art direction Photographer silhouetted against a blazing softbox mid-shoot Editor colour grading footage at a darkened suite A creator being photographed on a studio set during a campaign shoot
01 — DISCOVER
  1. 01

    Discover

    We start with your objectives, your audience and your market. Nothing gets shot, designed or posted until we agree what the work has to achieve.

  2. 02

    Strategize

    Positioning, messaging, mood boards, shot lists, channel plan and budget — the whole route signed off before anything is made.

  3. 03

    Create

    Studio, location, screen or press. Photography, film, identity, design and code produced by one team held to one standard.

  4. 04

    Deliver

    Retouching, colour grade, edit, build and handover — in every crop, format and file your channels need. Fast.

  5. 05

    Connect

    Then we put the work in front of people — creators, media, press and your own channels — and measure it against the goals set in stage one.

What we do

Forty-six services, one partner.

Everything below runs in-house, across the three divisions. Most clients arrive for one and stay for all three.

Capture Photography & film

  • Photography
  • 01Commercial photography
  • 02Product photography
  • 03E-commerce photography
  • 04Fashion & lifestyle
  • 05Food & beverage
  • 06Jewellery photography
  • 07Corporate photography
  • 08Hospitality photography
  • 09Interior photography
  • 10Architectural photography
  • 11Industrial & manufacturing
  • Film & motion
  • 12Brand films
  • 13TV commercials
  • 14Corporate videos
  • 15Product videos
  • 16Podcasts
  • 17Promotional films
  • 18Documentary films
  • 19Event coverage
  • 20Award functions
  • 21Long & short-form content

Create Design & digital

  • 22Brand identity
  • 23Logo design
  • 24Graphic design
  • 25Packaging design
  • 26Marketing collateral
  • 27Website design
  • 28Website development
  • 29UI / UX design
  • 30Motion graphics
  • 31Digital content
  • 32Social media creatives
  • 33Presentation design
  • 34Brand strategy

Connect Influencer marketing & PR

  • 35Influencer marketing
  • 36Creator partnerships
  • 37Celebrity collaborations
  • 38Public relations
  • 39Media outreach
  • 40Press coverage
  • 41Product launch campaigns
  • 42Brand promotions
  • 43Event PR
  • 44Campaign strategy
  • 45Digital brand communications
  • 46Political campaigns & PR

One brief, every discipline

Send us the product, the space, the launch or the deadline. We'll come back with a plan, a team and a number.

Start a project

Seventeen industries, specialised content for each

Architecture & interior designReal estate & constructionManufacturing & industrialHospitality & luxury hotelsRestaurants & food brandsHealthcare & wellnessCorporate businessesStartupsTechnology companies Architecture & interior designReal estate & constructionManufacturing & industrialHospitality & luxury hotelsRestaurants & food brandsHealthcare & wellnessCorporate businessesStartupsTechnology companies
Fashion & lifestyleJewelleryRetailConsumer productsE-commerceEducational institutionsGovernment organisationsEvents & entertainment Fashion & lifestyleJewelleryRetailConsumer productsE-commerceEducational institutionsGovernment organisationsEvents & entertainment

Our commitment

Quality is not an option. It is our standard.

No compromise. We obsess over details because details define perception — and past technical perfection we chase the oomph factor that makes work stick.

Start a project

Our story

Founded in 2008 with one softbox.

Taher Husain started Smashbox in Pune as a commercial photography and filmmaking company, built on a vision of a creative ecosystem where photography, film, design, technology and marketing work together instead of in isolation. Eighteen years on, that ecosystem is the business: photographers, filmmakers, editors, designers, developers, strategists and marketers under one roof, so nothing is lost between the brief and the final file.

Different perspectives. Different expertise. One shared vision — the collision of ideas that gave the company its name.

  • Established 2008, 18+ years of creative excellence
  • Three specialised creative divisions
  • End-to-end brand solutions
  • Strategy-driven storytelling
  • High-end production standards
  • Experienced multi-disciplinary team
  • Latest production equipment and technology
  • Fast turnaround with exceptional quality
  • A strong network of creators, influencers and media
  • A client-centric creative process
  • One partner for every creative requirement

Vision To become one of India's most respected integrated creative companies — combining production, design, digital innovation and strategic marketing to create experiences that inspire audiences and accelerate business growth.

Portrait of Taher Husain, founder
Taher HusainFounder & Creative Head
Portrait of a team member
Aditi RaneCreative Director, Design & Digital
Portrait of a team member
Rohan KaleHead of Post & Retouching
Portrait of a team member
Imran ShaikhCinematographer
Portrait of a team member
Neha KulkarniInfluencer & PR Lead

Client notes

What they said after.

Our old catalogue looked like a spreadsheet. Taher's team relit the entire range and our conversion on the store went up within a month. The difference is embarrassing.
Priya DeshmukhHead of Brand, Kavya Jewels
They shot three residences in two days and understood the architecture better than some of the consultants on the project. Every frame is on our homepage now.
Anand MenonPrincipal Architect, Norwell
Identity, packaging, the website and the food photography came out of one team on one timeline. One brief instead of three agencies blaming each other.
Sana MerchantMarketing Lead, Saffron & Co
A working foundry is a hard place to make look good. The blue-hour set they delivered is now the front of our investor deck.
Vikram JoshiDirector, Deccan Forge
The launch put us in front of the right creators and the right press inside a fortnight, and they had shot the campaign themselves. Bookings moved, not just impressions.
Farah ContractorGM Marketing, Halcyon Hotels

Start a project

Bring us the brand
you need to grow.

A shoot, an identity, a website, a campaign — or all four. Tell us what you're launching and when, and we'll come back with a treatment, a schedule and a quote.

Both, and that's the point. Smashbox began in 2008 as a commercial photography and film company and now runs three divisions — Capture (photography and film), Create (branding, design, websites, motion) and Connect (influencer marketing and PR). Most clients arrive for one and end up using all three.

That is the way we prefer to work. Strategy, identity, packaging, the photography and film, the website, the social creative, then the influencer and PR push — one team, one timeline, one set of objectives, instead of four suppliers pointing at each other.

It depends on scope — the number of SKUs, the styling involved, studio or location, how much design and development sits around it, and the size of the campaign. Send a brief and you'll have a firm number, not an estimate.

Photography selects reach you within 48 hours of the shoot and retouched files in five to seven working days. Films take two to three weeks including revisions. Identity work runs three to five weeks, websites four to eight depending on scale, and campaigns are scheduled around your launch date.

Regularly. Mumbai and the rest of Maharashtra are routine, and we've shot factories, hotels and properties across India. Travel and logistics are quoted separately and transparently.

Yes. Food styling, prop sourcing, set building, model casting, hair and makeup are arranged by our producer, and creator and celebrity partnerships are sourced and negotiated by the Connect team. You approve the mood board and the creator list before anything is booked.

Please do. We shoot tethered to a large monitor so you can approve frames as they happen. If you can't be there, we run the same review over a live link.

Questions

The things clients ask first.

Still stuck on something? Get the studio's monthly note — new work, lighting and design breakdowns, campaign numbers and the occasional honest post-mortem.